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Revolutionising Proptech: AI and Machine Learning Transforming Real Estate

By Lucy Kinyua

The architecture industry stands on the cusp of a technological revolution, driven by Artificial Intelligence (AI) and Machine Learning (ML) innovations. These advancements are streamlining processes, enhancing user experiences, and reshaping the way we design, navigate, and market spaces. We’ll delve into three pioneering companies headquartered in the UK from the recent Web Summit in Qatar, each at the forefront of this transformative wave. empowers architects with generative design capabilities, facilitating the rapid creation of complex architectural models and streamlining the design process from conception to realisation. is a cloud-based AI-Architecture Generative Design platform, empowering architects to effortlessly complete residential and commercial property projects. From zoning to comprehensive BIM models, accelerates the design process, fostering efficiency and innovation in architectural endeavours. The company is headquartered in London and was founded in 2020 by Yusuf Fahmy (Founder & CEO), and Hani Farrag (Co-Founder).


PoiLabs harnesses the power of indoor navigation and analytics to optimise space utilisation and enhance user engagement, paving the way for immersive and dynamic physical environments.

PoiLabs partners with malls, retail stores, public spaces, museums, airports and healthcare facilities to transform spaces through indoor navigation and analytics, elevating accessibility and revenue generation via proximity marketing. Blindoors is a navigation service for visually impaired persons. This same technology also enables visitor analytics of indoor spaces and location-based customised marketing. Visitors can get directions for the store they want to go to, to the nearest bathroom, or even the store that has a certain product with the help of their indoor navigation solution. Proximity marketing solutions help companies increase their revenues as well as customer loyalty with location-based and personalised campaigns. Advanced analytics can provide detailed information such as people’s behaviour in the shopping mall, which stores they go to, which stores they pass by, which floors they visit, how frequent their visits are, and what the visit performances of the stores are. Another product of theirs, WareOp, is software that helps companies digitally manage warehouses to increase operational efficiencies with AI. With their innovative solutions, PoiLabs enhances user experiences and maximises the potential of physical environments. The company is headquartered in London and was founded in 2018 by Ersin Güray (Co-Founder & CEO), and Ergin Aktaş (Co-Founder & CTO). leverages AI to simplify interior design, enabling users to visualise and implement their creative visions with unprecedented ease and accuracy. revolutionises interior design with its personal AI designer. Simplifying the design process for individuals and businesses, offers a seamless solution to envision and implement stunning interior spaces. So far, they have secured paying B2B and B2C clients, proving their concept and the effectiveness of their AI-powered platform. The company is headquartered in Southampton and was founded in 2022 by Yulii Cherevko (Co-Founder & CEO), Dmitry Stepanenko (Co-Founder), and Roman Pustyntsev (Co-Founder).

Challenges and Future Outlook

While these innovations hold immense promise, the real estate sector also faces challenges such as regulatory hurdles, and the need for widespread adoption of AI-driven solutions. However, as these technologies continue to mature and gain acceptance, they are poised to revolutionise every aspect of the industry, from design and construction to marketing and property management.

The emergence of AI and ML technologies is reshaping the landscape of the real estate sector, unlocking new possibilities and redefining traditional paradigms. Companies like,, and PoiLabs exemplify this transformative potential, offering innovative solutions that promise to enhance efficiency, creativity, and user experiences across the industry. As we look to the future, the continued evolution of these technologies will undoubtedly shape the way we design, navigate, and interact with physical spaces, ushering in a new era of innovation and opportunity.

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